For this album cover a bright red colour has been used, red is colour that can represent energy and anger as well as passion and love. I think this colour represents this album very well as the music is very energetic and their music conveys the emotions of both anger and love. The colour black has been used for the band name, album title and tracklist, this colour contrasts against the red and could also represent the slightly darker side to the album.
The image that has been chosen for the album cover is a cork with a smiley face drawn on it in black marker pen. The choice of a cork represents the whole party culture that Chase and Status are associated with as a cork is from a wine bottle so is associated with drinking alcohol. The smiley face that is drawn on the cork is also an associations with the party culture as it is a symbol for drugs such as acid and mdma which are well known party drugs. The lighting that they have chosen for the photo is that the light is falling on the top of the cork so that a shadow is formed on the bottom of the cork, this helps gives the impression that the cork is flying through that air. They have also put an effect on the cork making it look blurry, the blur is in a horizontal direction giving the impression that it is moving through the air. The image of the cork flying gives off more of a party image as it represents the party starting or that the party still going on.
Chase and Status's name is positioned at the top of the album cover, this makes it the main focus of the cover as it is the most important piece of information.
The name of the album is written at the bottom of the cover, this splits it up from the bands name so that you can easily see that they are both separate. It also make the album cover look more full. The photo of the cork is positioned in the middle of the cover, this drag your attention to the album cover as it is more interesting to look at a picture rather than writing and as it is in the centre it is the thing that you would look at first. All of the writing and the picture on the album cover is positioned in a centre verticle line so there is the exact same amount of space at the sides of the cover, this makes the cover look neater and also helps grab your attention as it is all in one space and look more appealing to look at. The track list is centred in the middle of the back cover, this makes it centre of attention and easy to read and pick out certain songs.
The font choice that they have used on the album cover is the same that they have used for their previous album cover and posters, this makes it iconic to Chase and Status and makes it more recognisable that the album is theirs. For Chase and Status's name the 'and' is written in a smaller font size than the rest, this is done as 'Chase' and 'Status' are two separate people and this represents that. Also as Chase and Status is quite a long name and it is more appealing to look at a shorter name having the 'and' in a smaller font make the name look shorter without diverging form their name. The font is very bold and on the front cover all the letters are in capitals, this makes it very eye-catching and easy to read. On the back cover the track names are written in capital letters and as some of the songs are collaborations the other artists name is put next to the track name, this helps establish the difference between the two. Each track name and its artist has its own line this also helps establish the difference between each song.
For this album cover the colours that have been used are black, white and yellow. All the colours really contrast against each other making the album cover really stand out. Yellow is a very acidic and happy colour which represent the whole party culture that Chase and Status are involved with especially when it is used as writing against the black background as it looks like bright lights in a dark room, which is just like a rave. The photo that had been used on the front cover is of a bulldog. The 'British bulldog' comes from the British professional wrestler Davey Boy Smith who was known as the British bulldog. Bulldogs are also known as very violent dogs that are used for fighting. This makes the album cover represent the very British gang life that features in a lot of Chase and Status's songs. Chase and Status also have a very strong brand identity of being very British and this album cover represents that perfectly.
Chase and Status's name is written in the centre of the front cover and is in the largest writing, this makes it stand out and is the prime focus of the page. The name of the album is written at the bottom of the page in quite small writing, this is because it is not as important as the bands name. The picture fills up the whole entire page and the writing is all in front of it, this makes the writing the centre of attention but you can still see the image. The image helps to grab your attention as it is an interesting picture and something that you would want to look at. On the back cover the track list is written on the left hand side of the page, as you read from left to right, it makes the track lyrics easy to read and also makes it clear the difference between each of the songs.
The picture of the bulldog that has been used is a close up of its face, in it you can see the detail of all of its skin and its expression, It gives the dog a kind of menacing look, this goes well with the kind of crime and violence related songs. The picture is very bright and has been put into black and white. This gives it a slightly old English vintage look and helps it fade slightly into the background against the writing. The font that has been used on the album cover is the same font that has been used on their advert, creating a link between the two. The font is very bold and is all written in capital letters, this makes it eye-catching so that people look at it. All the letters are written in capitals making it clearer and making it stand out even more. The font looks a bit like vintage signs for company factories, this gives off the impression of old warehouses which is where illegal raves are held which is a big part of Chase and Status's fans lifestyle.
The language that they have used on the album cover is all very simple and straight to the point, only the information that is needed is on the page. The name of the album is 'no more idols' this could represent that fact that they do not look up to anyone, they have their own identity. This is a very British way of thinking and is also a very rebellious way of thinking which goes well with Chase ans Status's brand identity, as their music is a lot about crime and substance abuse.
The colours that have been used on this album cover are pink, white and black. The white has been used as a background on both the sides and on it is writing and images in the black and the pink, this almost gives the effect of the plain white canvas that has been ruined which gives it the rebellious look that Chase and Status are known for. The main image on the front page is the writing of the name of the album, the image is of a black background that has been painted on like graffiti in bright pink. The fact that it is like graffiti with paint splats and dripping paint represents that bands rebelliousness and the choice of the pink against the black gives off a really party vibe as it looks a bit like luminous paint dripping down walls like you would get at an illegal rave. The image of Chase and Status that is used on the front cover and the back cover. On the front cover it is in black and pink inside the writing and looks very like pop art graffiti as it is only in two colours. The image on the back again looks like graffiti but it has a bit more detail in it so you can see their faces more, as this was one of their early albums they were still in the stage of getting themselves known so having a picture of them would help them get more recognized. The images of them look very chiaroscuro giving them a menacing look, which represents them as a band as a lot of their songs are about crime and they are also involved with the party/illegal rave culture. On the image they both have pink paint splats on them, this could either be seen as luminous paint splats from a rave or it could be seen as blood from a fight. Either one would fit the band brand identity as their music is about partying and crime.
The name of the album is positioned over the entire front of the album cover and their name is written fairly small on the left centre of the page. This is done as Chase and Status were not as well known when this album came out so their name being the main focus on the cover is not needed as their name won't be as well recognized. On the back cover Chase and status's name is written on the the top of the page to emphasize to people that, that is the bands name. The track list is then written under that and then there is the image under that. This is all positioned slightly to the left so it takes up about two thirds of the page. This makes it more appealing to look at due to the rule of thirds. You also read from left to right, so the first thing that you would want to see is some writing. The font that has been chosen for the album name is very bold, disproportionate and looks like graffiti. This gives off the vibe of a very rebellious band and is very eye-catching. The font that has been used for the bands name is very bold, metallic and industrial looking, this reminds you of an illegal warehouse rave which is something that Chase and Status are associated with. This font is also used on their adverts for this album, creating an association between the two. The font that has been used for the track list is also very bold, making it easily readable. The name of the album is 'more than alot' this name represent the big and bold music that Chase and Status create.
